Inversiones La Estrella select Quant to enhance their retail plan

A Nicaraguan chain of supermarkets Inversiones La Estrella based in Nicaragua has chosen Quant for the optimization of their store layouts as well as planograms. This allows them to fully take advantage of the Quant reporting tools with the objective of enhancing their retail plan and monitoring product performance more effectively. 

According to Martha Cristina Nuñez, Marketing Director of this Central American company, the decision to select Quant was quite clear and simple:

"We chose Quant because we want to have a software, that facilitates our decision making when introducing new products. We expect this tool to help us determine the optimal assortment per store and thereby maximize our profits."

Quant presents a unique solution to combine raw data such as daily sales and stock reports from the stores with detailed planogramming data. This results in a very user-friendly and accessible statistics tool that enables category managers to evaluate and better recognize sales potential and to make the right decisions in regards to the category and product management. 

Optimized planograms and store floor plans improve visibility of important products, customer experience and logistics efficiency, that the majority of companies using Quant have seen a 5–15% increase in sales in the key categories as well as an overstock reduction in their stores by 20–30% within a year after deploying Quant.

Planograms are a proven useful tool for preparing and implementing a good retail plan. In addition to the standard visual planogram representation, Quant also facilitates an analytical representation which displays product information relating to selected attributes and sales data. Heat maps reflecting the varying economic states of the products are a simple and efficient way to monitor product performance based on the selected criteria. Discover other unique features of the Quant Intelligent Retail Platform!